At AIREM, the first K-beauty-inspired medical aesthetic spa in the U.S., Dr. Eunice Park, M.D., MPH, has introduced transformative treatments to the Hamptons with her spa residency at the luxury Topping Rose House in Bridgehampton. As a Dual Board Certified Facial Plastic & Reconstructive Surgeon, Dr. Park founded AIREM around the concept of gwallee—a centuries-old Korean philosophy of intentional self-care, blending wellness and beauty in perfect harmony. Offering a range of medical-grade skincare, cutting-edge aesthetic treatments, and immersive beauty retreats, AIREM delivers a seamless fusion of tradition and innovation in a state-of-the-art setting.

Among the treatments offered is the much-buzzed-about Salmon Sperm Facial—a name that’s both intriguing and conversation-starting.

While the idea might raise an eyebrow, beauty insiders like Kim Kardashian and Jennifer Aniston have sworn by its results. The treatment’s actual hero ingredient is a polynucleotide derived from salmon sperm, used to promote deep skin rejuvenation. Dr. Park said, “We micro-needle the skin to open up the barrier, allowing this powerful ingredient to penetrate deeply. The polynucleotide is rich in growth factors that help brighten, tighten, and heal the skin.” Originally a staple in Korean skincare, the treatment has made its way stateside, becoming one of the most sought-after facials at AIREM’s spa residency at Topping Rose House.

Another popular K-beauty treatment at AIREM’s Bridgehampton location is the Hamptons HydraDome Facial. This ultra-hydrating treatment combines oxygen infusion and LED therapy to give the skin an instant boost of hydration and vitality. “It’s great for the summer because being at the pool and the beach strips your skin quite a bit,” says Dr. Park. “Everything about Korean beauty is hydrate, hydrate, hydrate and glow.  Also stack. You want to stack skincare products so it is usually from thinnest to thickest.”

One more favorite treatment is the Sculpting Gua Sha Facial, a rejuvenating massage designed to boost blood flow, release tension, and reduce puffiness. The gua sha technique, deeply rooted in traditional Chinese medicine, offers both relaxation and results. “We use a facial massage tool to decrease tension in the face. It’s very popular,” said Dr. Park.

At the core of these treatments lies a philosophy that goes beyond skincare. Dr. Park’s approach to beauty is about regenerative aesthetics, a concept that encourages the skin’s own healing process through techniques like microneedling and skin boosters. “As we age, our skin’s ability to heal slows down,” she says. “We’re focusing on treatments that prompt the body to regenerate and heal itself.”

K-beauty is more than a trend—it’s a holistic approach to beauty and wellness. Grounded in gwallee 관리, a centuries-old Korean principle of self-care, AIREM’s philosophy integrates mindful beauty with clinical science, making it the perfect destination for those seeking both relaxation and results. As Dr. Park sums it up, “We’re not just treating the skin, we’re treating the person.”

Dr. Park’s residency at Topping Rose House offers Hamptons residents and visitors the opportunity to indulge in the most exclusive, results-driven treatments in a serene and sophisticated setting. Whether you’re looking to refresh your skin’s glow or explore the next frontier in K-beauty, AIREM Spa delivers both elegance and innovation.

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