This summer, CHANEL returns to the Hamptons with a new ephemeral boutique in East Hampton, opening May 22 at 17 Newtown Lane. Designed as a Parisian-inspired summer retreat, the 1,995-square-foot space reflects both the relaxed spirit of the Hamptons and the timeless elegance of the House.

The white-brick boutique introduces guests to the latest CHANEL fashion collections across ready-to-wear, handbags, shoes, accessories, watches, and fine jewelry. Inside, the brand’s signature black-and-white palette is softened with a brighter, more playful summer energy inspired by the coast.

The experience begins with the CHANEL Coco Beach 2026 collection, where colorful displays of oversized denim totes, raffia-braided flap bags, striped silks, gold shell-inspired jewelry, and seasonal accessorie

s set the tone. New shoe collections line one wall, while an intimate ready-to-wear salon features printed twill sets, swimwear, sporty separates, and flowing maxi dresses designed with warm-weather dressing in mind.

Upstairs, the atmosphere shifts into a more residential setting with a relaxed living area and additional ready-to-wear and accessories from the Spring-Summer 2026 collection. Private fitting rooms on both levels create a more discreet and personalized shopping experience.

The boutique also includes a dedicated Watches and Fine Jewelry salon showcasing some of the House’s most recognizable creations, including Coco Crush, Camélia, N°5 Fine Jewelry, the J12 watch, and the iconic Première collection.

Blending the sophistication of Paris with the ease of summer in the Hamptons, the seasonal boutique captures the spirit of CHANEL in one of the East Coast’s most iconic destinations.

CHANEL East Hampton; 17 Newtown Lane, East Hampton 

[Photos courtesy of CHANEL]

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